I can’t believe I haven’t run across this before. I feel like an idiot having been unaware of this for so long. Art Schneiderman coined the term and developed the concept in 1987 However it was popularized by Robert Kaplan and David Norton in a Harvard Business Review article in 1992, see the wikipedia article here. Now that I know about it I have already noticed one person talking about it. I guess this MBA program I am in right now is already starting to pay off.

I’ll add to this post more as I study about the concepts and try and put it into place in my dealings.